Tove Svendsen established herself with plate production in 1974 and designed the plates herself. The actual production was done elsewhere by among others Scan Lekven, who were a business partner of Tove Svendsen for many years. In 1999 Scan Lekven took over Tove Svendsen's brand, when she herself retired.
Tove Svendsen had great success with her many plate series from the mid 70's. The plates were to a large degree based on motifs from different professions like fishing plates and agricultural plates, while most series where the well-known dog plates, bird plates, hunting plates and horseplates. Of course Tove Svendsen also issued a series og Tove Svendsen Christmas plates.